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April 16, 2021
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Often underappreciated, the copier plays an important role in most businesses, but they can be costly. To help you assess which approach is the best fit for your business, we’ve developed a list of pros and cons for both...
April 14, 2021
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How does your company handle mail operations? Does everything run smoothly, or does it seem like “extra work” that detracts from overall business objectives? There are many questions to ask when you’re evaluating your mailing operations and processes. It’s...
March 29, 2021
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Managing paper documents consumes an inordinate amount of time. You might be surprised to know that relying on paper-based document management plays a significant role in creating employee stress. In this post, we’ll explore how document scanning decreases stress...
March 25, 2021
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Cloud collaboration tools have many benefits, including saving time, saving money, increased employee participation, organized systems, more accessible files, and new software opportunities.
March 23, 2021
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Managed Print Services means that your print practices will be monitored and tailored according to your company’s needs. Best of all, MPS cuts down on waste and saves you money!
March 17, 2021
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Google My Business is a free tool allows you to claim your local listing and position yourself as a local resource for those searching for what you offer. Claiming your listing is simple and has a whole bunch of...
March 12, 2021
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“Companies landing on this elite list are in the top tier of Toshiba resellers operating throughout North and South America and intent on delivering the best customer experience possible.”
March 9, 2021
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Are you currently pairing your digital marketing campaigns with direct mail? This is a fabulous approach for boosting response rates and standing apart from the competition. We've put together this short guide with some great tips to get you...
March 8, 2021
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We review a few of 2020's most notable cyberattacks and cover some important tips to help you shore up your IT defenses and ensure your organization and data are secure.
February 3, 2021
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What does a school, a dental practice, and a beauty salon have in common? They all create paper records that at some point need to be destroyed. And though cybercrime grabs headlines, low-tech “dumpster diving” remains one of the...
February 2, 2021
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When you’re shopping for an expensive addition to your office, you want to make sure you find the right solution for your specific needs. Multi-function printers have tons of different options and capabilities, so it’s essential to know your...
January 13, 2021
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Higher Information Group (HIG) recently announced it has completed its acquisition of Office Equipment Source (OES), a family-owned technology company based in Elmira, New York servicing several counties in upstate New York and northeastern Pennsylvania.
January 8, 2021
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You likely already know the importance of optimizing your website for search engines, such as Google and Bing. However, that isn’t where the process stops. The truth is that you need a beautiful and easy-to-use page with engaging information...
January 4, 2021
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Cleaning out feels great, doesn’t it? It’s liberating! Plus, keeping paper files organized and secure is kind of dull. But before you go crazy tossing or shredding records, make sure you understand the guidelines associated with different kinds of...
December 29, 2020
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Small to midsize business owners know how important it is to find ways to increase efficiency while still allowing for growth and performance. In today’s digital age, your business must meet some essential IT infrastructure needs to be...
December 18, 2020
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Mail and print are a huge part of daily business. From invoicing to payroll to marketing campaigns - your printing and postal needs are many. Print & mail costs are inevitable, but they can be efficiently managed by outsourcing....
December 1, 2020
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So, you’ve decided to hire an IT service provider! Just like any service provider, you want to make sure that you want to find the right fit for your business. You’re likely looking for a trusted partner that will...
November 16, 2020
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Going digital with your documents is the best move you can make to improve accessibility, productivity, and security. Document conversion is simply the process of converting hard copy documents into a digital file and storing it in a secure,...
November 10, 2020
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Are you guilty of paying First-Class postage rates for a large mailing to avoid dealing with complicated postal regulations? We get it. First-Class mail gets the highest possible priority, and you can typically expect...
November 2, 2020
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Since 2015, November has been officially proclaimed “National Gratitude Month” throughout the United States & Canada. During a year that’s been slightly more challenging than most...
November 2, 2020
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File storage. Email. Customer Relationship Management. These are three common business functions you might already be handling using cloud-based solutions. If you’re feeling like it might be time to break free of landlines and move to the cloud for...
October 26, 2020
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Identity theft and business privacy breach are not limited to online risks. Any documents that contain sensitive information are at risk of being stolen by simply going through your company trash. If you are not properly destroying sensitive...
October 19, 2020
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Nothing is more frustrating when you are trying to work remotely than having an internet connection that is too slow, continues to drop or cannot even connect to your devices. Understanding how to troubleshoot your Wi-Fi issues ...
October 5, 2020
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Now more than ever, we rely on our server and computer systems to conduct day to day business. We expect to easily access our email, files and other important data as soon as we log on for work...
June 24, 2020
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In a world turned upside down by the COVID-19 crisis, no aspect of life as we once knew it is the same. Homes have become offices, dining out has morphed into take-out only, sports have been relegated to re-runs,...
June 17, 2020
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Was your business ready for the COVID-19 pandemic? No one was expecting a disaster of this magnitude and it forced swift, drastic changes in day-to-day business. A year ago, you would have never thought that a majority of employees...
June 10, 2020
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Was your business ready for the COVID-19 pandemic? No one was expecting a disaster of this magnitude and it forced swift, drastic changes in day-to-day business. A year ago, you would have never thought that a majority of employees...
June 3, 2020
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When stay-at-home measures were put into place to curb the spread of COVID-19, companies who had the ability to do so quickly set up their employees to work from home. For many, that was a new experience for both...
May 29, 2020
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With a majority of office workers working remotely, are you starting to rethink your reliance on paper? Maybe the silver lining for you in this COVID-19 situation is that you’ll move past your hesitancy and embrace a digital future.
May 25, 2020
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The Health Insurance Portability and Accountability Act (HIPAA) of 1996 was passed to help safeguard the security and confidentiality of protected health information. As required by Congress, HIPAA Privacy regulations require health care providers and organizations, as well as...
May 20, 2020
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While you might’ve had a basic crisis communications plan in place, chances are it didn’t come close to addressing all of the needs, questions and potential havoc that the COVID-19 pandemic was capable of causing for your organization.
May 15, 2020
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You may have noticed that your email inbox has been flooded during this time of social distancing. It’s likely every brand you are associated with (and probably some you’re sure you never had anything to do with) has reached...
May 11, 2020
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The ongoing COVID-19 situation has disrupted life as we know it, including how we do our jobs. For many, working remotely is a new experience. For those with children, distance learning has been added to the mix. If pets...
May 6, 2020
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HIG is taking safety seriously while providing copier and printer service during the COVID-19 crisis. If your business is seeking onsite services, we are asking a series of questions to determine if your business is safe for our employees....
April 27, 2020
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It wasn’t all that long ago that if you had an IT department, its main function was to keep your PCs and network running smoothly. Now an IT department could also be tasked with handling website design and maintenance,...
April 13, 2020
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Let’s say your best customer wants to do another job very similar to the one you did in 2007. They’ve asked your company to provide details, as they’ve recently moved and now can’t locate their file about that job....
April 7, 2020
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During the COVID-19 pandemic, fraudsters and online criminals can take advantage of people’s fear and uncertainty. Higher Information Group (HIG) is reminding citizens to protect themselves from criminals taking advantage of ...
March 30, 2020
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You probably know all about the consequences of poor document management. Bad document management can be debilitating for an organization. It can lead to inefficiency, lost files, employee frustration and low morale, messy office space, even legal action, and...
March 27, 2020
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Things are changing daily as COVID-19 continue to impact our communities and our businesses. Tough decisions are being made and the global spread is affecting every one of us. We are all responding and adapting in our own way...
March 25, 2020
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To Our Customers and Partners, The following is an update from Higher Information Group (HIG) regarding the COVID-19 restrictions that have been implemented across the Nation and Pennsylvania and the business impacts resulting from these restrictions.
March 24, 2020
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This is a challenging time and it has been an especially difficult week. The business community continues to grapple with recommendations and mandates from Federal, State and Local Government to do its part to contain the spread of COVID-19....
March 23, 2020
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No debating here- print SHOULD still be a part of your marketing campaign. We’re not saying ditch social media ads or skip on email campaigns. We’re talking a happy medium of print and digital marketing- this is integrated marketing....
March 18, 2020
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The most beautifully written and compelling email campaign in the world will perform miserably if it doesn’t land in your prospect’s inbox. And therein lies the challenge of marketers everywhere: how to ensure your messages make it through the...
March 13, 2020
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You may already be familiar with the practical reasons many businesses decide to outsource their IT function. Outsourcing makes better financial sense in a lot of cases. Managed IT Services also help to improve efficiency, increase security, provide access...
March 9, 2020
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Hard drives in PCs, laptops, and other electronic devices house all types of data—customer records, credit card information, confidential emails to name a few. When it’s time to upgrade or replace any one of these, you immediately have a...
March 4, 2020
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Printing costs can be a serious drain on your company’s budget. The level of “ouch” depends on the size of your business, the number of employees and just how much you need to print on a regular basis. And...
February 28, 2020
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Marketing- what’s the first thing that comes to mind? Direct mailers, TV and radio ads, newspaper billboards or events? Or perhaps emails, social networks, websites, and blogs? The number of channels for marketing is ever increasing and it’s...
February 24, 2020
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The United States Postal Service® created EDDM as an affordable targeted marketing opportunity for businesses to reach their local communities. Unlike standard direct mail, EDDM requires no lists, names, addresses, or permits.
February 19, 2020
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A data breach can be disastrous for your business. You don’t have to be a large sophisticated organization to be impacted by leaked proprietary or confidential information. Even a seemingly small amount of data in the wrong hands can...
February 14, 2020
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Businesses of all types can benefit from installing surveillance cameras. The mere presence of cameras can help deter crime, providing a safer environment for your customers and employees. Also, the footage captured by the camera’s ever-present watchful eye can...
February 10, 2020
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Architectural drawings, blueprints, and municipal maps are just a few examples of large-format documents. If you deal with paper large format documents, you are well aware of the challenges storing them present. As with any type of paper document,...
February 5, 2020
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How much time do your employees spend on printing-related tasks or issues? Have you ever considered that your processes and workflow could be improved if staff didn’t have to waste their time on day-to-day maintenance tasks or handling print-related...
January 31, 2020
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Experts now estimate that consumers see upwards of 5,000 advertising messages PER DAY. That means your customers and potential customers are exposed to a lot of media clutter! So how do you get YOUR marketing materials to cut through...
January 26, 2020
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Find out if you’re eligible and put that money to work for you! If you work with a nonprofit, you know that increasing your organization’s visibility is critical to growing awareness, raising funds and making a difference. Grant money...
January 17, 2020
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Email remains the most used form of business communication. It’s easy, fast, and convenient. You probably don’t think too much about it since it is such a ubiquitous office tool. And since you’re using a free email account from...
January 3, 2020
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Is your organization drowning in files? Very much like financial assets and other business resources, your company’s information is an asset. But what happens if the right records can’t be located when you need them? Whether you have too...
December 27, 2019
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You’re laser-focused on building your business, always on the search for new customers and better ways to serve your existing clientele. That’s how it should be. Every once and a while, though, it’s good to take a step back...
November 29, 2019
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Artificial intelligence (AI) has come a long way since the HAL 9000 computer from the 1968 movie 2001—A Space Odyssey, said, “I’m sorry, Dave, I’m afraid I can’t do that.” As a branch of computer science, AI has...
November 19, 2019
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The ever-increasing competitive business landscape challenges leadership to be nimble and agile. The goal is always to be ahead of the curve, not behind it. A forward-thinking IT department that’s aligned with your organization’s objectives and strategies will propel...
November 14, 2019
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You’ve written your document. You’ve proofread everything. And now, it’s time to hit print. But wait, you’re getting error messages that refuse to allow the ink to hit the paper. What is your printer trying to tell you? Some...
November 9, 2019
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As a marketing channel, direct mail delivers big benefits. It is cost-effective, can be highly targeted, is easily tracked and helps to boost overall brand awareness. And if you think that direct mail has gone the way of the...
November 4, 2019
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The word is out: integrative customer experiences are IN. Maybe it’s because we – as marketers – have become better at thinking about how things look and feel from a customer’s perspective, perhaps it’s because not changing is not...
October 30, 2019
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Attending or hosting a shredding event? Consider these often-overlooked, shreddable documents!
October 24, 2019
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This year, digital marketing has changed like never before. Are you keeping up?
October 20, 2019
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The end of Windows 7, Microsoft’s 10-year-old operating system, is rapidly approaching. Set for January 14, 2020, support and updates for the OS will end.
October 15, 2019
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The world is moving to the cloud. But, sometimes, storing hard copies is important. Here's what you should know:
October 8, 2019
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Ready to improve your current IT procedures? Now might be a great time.
October 5, 2019
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Could you be missing out on serious direct mail savings? Read more:
October 3, 2019
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Exploring what's best for your office equipment? Use this post to get started...
October 2, 2019
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Higher Information Group is thrilled to announce our Blue partner status with Datto. Learn more.
September 24, 2019
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Considering a direct mail campaign? Read this first!
September 19, 2019
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Assuming your most essential data is secure can be a major mistake. Do you have room to improve?
September 15, 2019
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Relying on Microsoft 365 alone? It may be time to consider a backup.
September 8, 2019
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What's lean marketing all about, anyway?
September 4, 2019
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Could managed print services help your organization lower your carbon footprint?
August 30, 2019
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Mailing costs seem to rise daily. How can you save money on your next initiative?
August 28, 2019
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The largest risk to your data security might be from the last source you expect.
August 24, 2019
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That messy cable room may be putting your company at serious risk. Here's why:
August 15, 2019
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Is social marketing right for you? Where should you start?
August 12, 2019
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There have never been more options relating to document storage. Is the cloud right for your needs?
August 4, 2019
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Ready to work with a shredding service provider? Read this first!
July 27, 2019
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Could working with an IT service provider give you an edge over the competition? You might be surprised...
July 25, 2019
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Think your current storage facility protects your documents? If the right fire-proofing system is not in place, it might not meet your needs.
July 22, 2019
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The Pros and Cons of Buying or Leasing a Copier
New acquisition expands business service offerings for Four Star & Business Office Systems clients
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July 21, 2019
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Is your current method of sending mail putting your business at risk or running up expenses?
July 12, 2019
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Want to think outside of the box for your next mail campaign? Gather a little inspiration, here!
July 7, 2019
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Ready to promote your business using paid ads? Where should you start? What's the difference between major platforms?
July 3, 2019
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Ever considered hosting a community shredding event? Now's a great time to put a plan in place!
June 27, 2019
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To reach the right market with the right message, knowing the key components of your next mailing campaign is mission critical...
June 21, 2019
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Is it time to upgrade your company's mailing equipment? Is your business able to remain competitive if you don't? Read on to learn more...
June 15, 2019
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Relying on in-house document shredding? It might not be in your best interest...
June 8, 2019
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Natural disaster-proof document storage is absolutely essential. Are your most important documents safe?
June 3, 2019
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Is your antivirus software enough? Could your organization be at risk?
May 25, 2019
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Before creating a new website or redesigning an existing one, learn 7 features and functions that should be included.
May 3, 2019
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In this digital age, technology has allowed individuals and businesses to gather, process, and utilize more information than ever before.
April 15, 2019
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Proactive IT management is more than performing an assessment and removing baseline vulnerabilities.
March 30, 2019
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If a shredding service cannot ensure the secure shredding and destruction of your documents and devices, you could be held legally liable...
February 12, 2019
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Whether you’re trying to reach a specific audience, or just trying to compete with others in your industry as far as getting attention online is concerned...
January 12, 2019
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From open-house mailings to general announcements and other events, there are numerous reasons to consider sending a traditional mailing campaign.